Social Media Management

Social media management is handling the strategy, content planning, visual and video production, copywriting, regular posting and reporting for a business’s accounts such as Instagram and Facebook, all in one place. The aim is to keep the account up to date and trustworthy, reach the right audience and build the path that turns followers into customers. Paid ads management is a separate job, although the two services are usually planned together.

There is no fixed number; it depends on your sector, your goals and how much content can realistically be produced. For example, frequent and timely Reels matter for a restaurant during the season, while fewer but more informative posts may work better for a real estate agency or a clinic. In the first call we review your account and agree the monthly number of posts, the mix of formats and your shoot needs together.

Yes, when needed our video editor films on location at your business, and short, planned shoots of your products, venue, team and service are turned into Reels and posts. We can also edit footage you shoot on your phone and get it ready to publish. How often and where we shoot is agreed when we define the scope.

No. You connect your Instagram and Facebook accounts to your Meta business portfolio and give us partner access. That way we can plan and publish content without any password sharing, while the accounts, followers and historical data always stay with you. If you end the work, you can remove our access in one click.

If it is agreed in the scope, we create ready-made replies for frequently asked questions and monitor comments and messages at set times. For business-specific questions such as prices, bookings and orders, it is usually better to forward messages to your own team. We agree on this split together at the start.

The effect of regular, quality posting usually builds up over a few months; the first month is mostly about getting the account in order and settling the brand voice. If you need fast reach or enquiries, organic posts need to be backed by ads. Every month we report reach, engagement, profile visits, website clicks and WhatsApp clicks so you can see progress in concrete terms.

No. Services that guarantee followers or engagement often rely on fake accounts or bought engagement, which lowers your account’s reach and does not bring real customers. We focus on creating content that reaches a real audience and measuring the outcome through business results such as website visits, messages and enquiries.

We create content in Turkish, English and Russian. For tourism, real estate and healthcare businesses in Alanya and Antalya in particular, it matters whether the same post is published in several languages or separate content is planned for each language. We decide how much weight each language gets based on your customer profile.