
CRM vs ERP vs Operations Software: Key Differences
CRM, ERP and operations software solve different problems. See which one your business needs, when off-the-shelf is enough and when to build custom software.
CRM software is a customer relationship management system that brings customers, leads, quotes and the sales process into one panel. For companies that want to move sales tracking out of WhatsApp, Excel and personal notes into a shared system, we develop custom CRM software tailored to your business model, with reporting and integrations with your website, ad forms and ERP.

References
See all →Easy payment
You can pay by credit card in 3 interest-free instalments at the cash price, or by bank transfer. The exact amount is shared in a written proposal after we agree on the project scope.








CRM software moves your sales team’s memory out of individual phones and into the company’s shared system. Lead sources, call notes, quote status and closed-deal reports become visible on one screen.
Tell us what you need and we will quickly share the scope and a tailored quote. No obligation.
Selected examples from projects we have launched across Türkiye for different industries in the same service area.
A comprehensive web-based management system built for PlayStation cafes (PS Cafes). Run your internet cafe or gaming lounge professionally with real-time table tracking, order management, stock control and detailed reporting.
A modern web platform built for CKSelevio with Next.js and artificial intelligence. A striking digital experience defined by original AI-generated visuals and an innovative design approach.
A consulting and global company formation platform developed for Suits Finance. A modern web experience strengthened by clear service presentation, country-specific focus areas and a trust-building corporate copy structure.
A corporate consulting web platform developed for Suits Finance AE, focused on the Dubai and UAE market. Built around trust-focused content, clear service flows and quick-contact sections.
Articles on the questions that matter most: cost, scope, delivery time and choosing the right technology.

CRM, ERP and operations software solve different problems. See which one your business needs, when off-the-shelf is enough and when to build custom software.

What custom software development is, how it differs from off-the-shelf tools, when it pays off, what it costs in Turkey and how to start with a single module.

How do website design prices change with page count, content, custom design, admin panel, SEO and integrations? What each 2026 price band gets you in Turkey.

A guide for businesses that want a mobile app built: validating the idea, MVP scope, the admin panel, real costs and the App Store and Google Play launch.
The most common questions about packages, pricing, delivery time and technical support.
Custom CRM makes more sense if your sales process isn’t standard, your quotes vary a lot by product or customer, your team works with different roles, or you want to connect CRM data to your ERP, e-invoicing, website and WhatsApp flow. With off-the-shelf systems the monthly cost rises as the number of users grows, and you have to bend your process to fit the tool. A custom CRM grows with your processes, and your data stays on your own infrastructure.
The core modules are customer and company cards, lead management, sales opportunities and pipeline, quote preparation, tasks and reminders, call notes and reporting. Depending on your needs, contract and collection tracking, support tickets, campaigns and bulk email/SMS, a dealer or rep portal and a document archive can be added. We decide together which modules go into the first phase and which come later by looking at your sales team’s daily workflow.
In the first phase, lead capture, customer cards, sales stages, quote status, tasks and reminders and basic reporting are enough. Rather than building every module at once, it is healthier to launch the core screens your sales team will use every day and plan the next phases based on real usage data. This approach helps the team adopt the system, lowers the initial investment and avoids spending budget on features nobody will use.
The analysis phase usually takes 1-2 weeks. A core CRM with lead, customer, pipeline, quote and task screens goes live within 4-8 weeks. Accounting, e-invoice, WhatsApp Business API or call centre integrations and advanced reports are added in later phases in two-week releases. Legacy data migration and team training are completed before go-live, so you work with real data from day one.
Yes. Website forms, Meta Lead Ads, Google Ads lead forms, the WhatsApp Business API, email inboxes and call records can be connected to the CRM. Each lead is saved with its source and campaign, automatically assigned to the right rep by rule, and first response time is reported. This lets you see which ad or channel actually turns into sales and manage your marketing budget based on data.
Yes. We clean the data in your Excel and CSV files, merge duplicate records and map them to customer, company, contact, quote and note fields. Data can be migrated from HubSpot, Pipedrive, Zoho or custom-built systems via API or export files. The migration is first done in a test environment, sample records are checked together, and then it is moved to the live system. Data cleaning and field mapping are planned as a separate item in the analysis phase.
Yes. The CRM interfaces we build are mobile-friendly; sales reps can open customer cards, add call notes and update quote status from a phone or tablet. If field visits, location logging, photo uploads or offline work are needed, a mobile app connected to the same API can also be developed. Notifications let reps see assigned leads and upcoming tasks instantly, and managers can access the pipeline and sales reports from their phones.
Each user only sees data appropriate to their role; for example, a rep sees their own customers while a manager sees the whole team. Who changed which record and when is kept in the activity history. Connections are encrypted with SSL and the database is backed up regularly. Personal data is processed under KVKK (Turkey’s data protection law) rules for disclosure, explicit consent and retention periods. Data is kept on your server or in a cloud account opened in your name.
The cost depends on the number of modules, user roles, the complexity of the sales process, integrations (WhatsApp, email, ERP, e-invoice, ad forms), reporting depth, data migration and the need for a mobile app. Because there is no monthly per-user fee, the cost doesn’t multiply as your team grows. You can compare packages on our pricing page; for CRM projects, the firm quote is prepared in writing per module after the analysis call.
In a CRM project we first map your lead sources, sales stages, team roles, quote flow and reporting needs. Then we launch a customer tracking panel tailored to your company with a small first phase.
Leave your details and we will get back to you with a scope and quote tailored to your project.
Quote & Initial Analysis
Leave your name, phone number and industry, and we will map out the right solution based on the scope of this service.
If you prefer to talk right away:
Corporate website, UI/UX design and a fast, SEO-friendly build.
Online store with payment gateway, shipping and marketplace integrations.
iOS and Android apps, admin panel and store release.
Admin panels, backend/API and operations automation.
Manage stock, orders, production and finance in one system.
Payment, shipping, accounting and third-party system connections.
Stock, price and order sync in a single panel.
Technical SEO, content and search visibility work.
Setup and optimisation of search and shopping campaigns.
Planning and managing Meta and Instagram ad campaigns.
AI-powered automation and workflow solutions.